The right connection
‍can amplify your message.

Whether you want to raise awareness for an offer, support an event, or champion a cause, we build collaborations with creators whose topics, audiences, and tone of voice align with your project.
INFLUENCER MARKETING AND CREATOR RELATIONS

Selecting the right people, preparing for collaboration.

Follower counts don't tell the whole story of a community. We examine the topics covered, the level of engagement, and the alignment with your organization to select the right profiles. Our work continues through briefing, coordination, content preparation, and potential paid amplification. You get a strategy where the objectives, contributions, and performance metrics are defined together.

WHAT WE BUILD WITH YOU

Deliverables,
‍to take action.

01
STRATEGY

Define the role of influence

A goal, target audiences, and angles to determine what the collaboration should make known, understood, or trigger.
02
CASTING

Choose relevant profiles

A selection of creators based on topics, audiences, and content quality, with an analysis of their fit for the project.
03
COORDINATION

Prepare and manage collaborations

Briefs, a calendar, and approvals organized to balance brand guidelines with agreed-upon creative freedom.
04
AMPLIFICATION AND REPORTING

Read results in context

Paid distribution when planned, and a report distinguishing between organic content, media investment, and available metrics.
THE BENEFITS FOR YOU

Credible messaging, aligned with your goals.

You rely on creators chosen for their relevance and an organization that clarifies expectations. The final report distinguishes what the collaboration produced, distributed, and generated.

5.0
Google rating
100%
Of our clients are satisfied and are ready to recommend Merkutio to others.
HOW WE WORK

Three steps to move forward together.

We define the scope, contributions, and approval process during the initial planning phase. The timeline and resources are tailored to your specific situation.

01

Define and select

We define the message and target audiences, then propose creators and the collaboration framework.

02

Prepare and coordinate

We organize the briefs, production, approvals, and distribution timelines with all stakeholders involved.

03

Distribute and analyze

We monitor the posts and planned amplification, then report back on the results and key takeaways.

our work

Projects
with our partners.

Real-world contexts, precise results, and partners who vouch for us. Whatever your challenge, we have the solutions.
See all our projects
Sylvie LARTIGUE
Digital Acquisition Manager

"I value the transparency of our collaboration. Merkutio provided critical feedback on our content, our approach, and our vision. For me, that is essential, and I trust their expertise."

our team

Hands-on experts,
fully invested in your projects.

Our consultants advise, execute, and train. You will work directly with the people handling your project, who will share their methods with your teams.
Meet the Merkutio team
15 years
of professional experience on average
By your side
in-person or remote
Laura LEDOGAR
Consultant and Trainer
Sylvie VAZ
Office Manager
Fabrice DAVIERO
Consultant and Trainer
Gwenola EVENO
Office Manager
Delphine DE DIESBACH
Consultant and Trainer
Olivier RAVIART
CEO MERKUTIO
Marie GUEHENNEC
Consultant and Trainer
Kim DEZEQUE
Consultant and Trainer
Vincent LECOQ
Consultant and Trainer
Philippe HASTOY
Videographer
Julien RETAILLEAU
Production Manager
Etienne GOURDON
Consultant and Trainer
Helen PHILLIPS BEVIS
Consultant and Trainer
Marie CUTAYA.
Consultant and Trainer
Guillaume DUPLAA
Consultant and Trainer
Marie MONZIOLS
Consultant and Trainer
faq

Your questions,
our answers.

What kind of organizations does Merkutio support?

Merkutio is a communication and digital marketing agency, as well as a training organization.

We support companies, institutions, and associations across five areas of expertise: communication and strategy, digital marketing and performance, video and content, social media, and AI consulting and training. Our consultants combine consulting, execution, and knowledge transfer to help you move your projects and teams forward.

In what situations should you call on Merkutio?

Is your offer difficult to explain? Are your campaigns generating too few leads? Does your communication lack consistency, or are your teams looking for ways to use AI in their work?

We start from these situations to define priorities and mobilize the right expertise. You can reach out to us with a specific project or a need that still needs clarification: the first conversation is precisely for building the next steps.

How does Merkutio work with our teams and partners?

You will work directly with the consultants who advise on and execute your project. Together, we define the objectives, deliverables, responsibilities, and approval stages. We can intervene on an ad-hoc basis or over the long term, in collaboration with your teams and your usual partners. Throughout the project, we explain our choices and share our methods. Workshops or training sessions can complement this support to strengthen your autonomy.

How do we know if our collaboration is paying off?

Together, we define what the project should advance: your organization's visibility, the quality of leads received, audience engagement, or your team's autonomy. Indicators are chosen based on this objective.

During follow-up meetings, we analyze the results with you: what is working, what still needs improvement, and what adjustments should be made.

How does Merkutio define the scope, budget, and timeline for a project?

We start with your goals, resources, and constraints. An indicative budget and a deadline help us build a realistic proposal. This proposal specifies the deliverables, fees, any additional costs, and the schedule, taking into account the contributions and approvals from your teams. If your need is urgent, please let us know during our first conversation: we will review the priorities and what can be achieved.

Let's talk about your
next challenge.

Have a goal to define, a campaign to launch, or a team to train? Share your starting point with us. We will build the next steps together.
Let's talk about your project
The Merkutio team gathered at the agency